TOST BY TOSTITOS
CLIENT: Frito Lay
Tost by Tostitos was a series of pop-up restaurant experiences that offered a unique culinary journey, reimagining Tostitos chips and dips as key ingredients in a variety of creative dishes and drink.
Each TOST pop-up was uniquely designed and built from the ground up, complete with a fully equipped high-end kitchen and a curated service experience tailored to each location. The activation also featured a food-centric art component showcasing works from emerging local artists and hosted appearances by top NFL talent.